Swim chiefs delighted to turn up the gas

Matthew Beard13 April 2012

The prospects of Britain's cash-strapped water polo team competing in the London Olympics were revived today as British Gas announced a £15million sponsorship deal for water sports.

The five-year partnership was struck with British Swimming and will see money go to all disciplines, from grassroots to elite level.

But the national federation admitted that some emergency funds would be pumped into supporting elite-level water polo, which bore the brunt of the £50m in cutbacks made to Olympic sports last December.

It was feared that the British men's team would have to be abandoned in favour of the women's team after funding for the next four years was cut by almost £1m to £360,000.

British Swimming declined to say by how much water polo would be bailed out but a spokesman said: "This will help the problem but not solve it. It doesn't make up the entire shortfall."

Britain's swimmers enjoyed success at the Beijing Olympics with six medals, including gold in the 400m and 800m freestyle for Rebecca Adlington.

British Swimming Chief Executive David Sparkes said: "British Swimming looks forward to working with British Gas as a long-term partner and this provides us all with an opportunity to take a significant step forward."

Create a FREE account to continue reading

eros

Registration is a free and easy way to support our journalism.

Join our community where you can: comment on stories; sign up to newsletters; enter competitions and access content on our app.

Your email address

Must be at least 6 characters, include an upper and lower case character and a number

You must be at least 18 years old to create an account

* Required fields

Already have an account? SIGN IN

By clicking Create Account you confirm that your data has been entered correctly and you have read and agree to our Terms of use , Cookie policy and Privacy policy .

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged in