Olympics diary: Brits can milk it with your support

 

Cadbury has been working on an initiative with the British Olympic Association that encourages people to write messages of support for our Olympic and Paralympic hopefuls.

You can get the postcards in packs of Dairy Milk and online (cadburypostcards2012.co.uk). To show support further, some of the most inspiring messages are also being turned into playing cards that will be given out to every single British athlete in the Olympic Village ahead of the Games in their welcome pack.

To date, 48,000 postcards have been signed by celebrities, sports personalities, members of the BOA, politicians and the general public, proving a great initiative to get everyone behind Team GB.

See the poster boy for 1948

Two museums are getting involved with the Olympics. The British Museum is staging a victory trail around the Greek and Roman collection already related to winning. These include the Discobolus, the iconic discus thrower who appeared on the official poster when London last hosted the Games in 1948.

The 12-item trail, which runs until the end of the Paralympics, also features the 2012 Olympic medals.

In addition, the American-based Art of the Olympians Museum and Gallery is to travel across the Atlantic for a pop-up exhibition at UCL’s Wilkins Building on Gower Street.

The exhibition, which runs from July 25 until August 13, includes Games memorabilia and artwork by Olympians and was the original brainchild of Al Oerter, a four-time gold medallist in the discus. Former long jump world record holder Bob Beamon directs the museum’s artistic and educational initiatives.

Follow me on Twitter @mattmajendie

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