Police forces around the UK are embarking on a "relentless campaign" to crack down on drivers under the influence of alcohol or drugs, it has been announced.
Officers are set to carry out more stop checks to prevent intoxicated or drugged up motorists taking the wheel, said the Association of Chief Police Officers (ACPO).
The association says nearly 3,000 people are killed on the roads each year and about 500 of the deaths are drink and drug related.
"Year on year we have seen an increase in the number of people breath tested," said an ACPO spokeswoman.
"We are doing more roadside stop and check operations than ever before, at all times of the day and night and on all types of road."
Kent Police, which arrests 250 people a month for drink driving offences, says it is trying to target young motorists to prevent them from drink or drug driving in the first place.
A spokesman said police were focusing on things which mattered to young people - "their appearance and job prospects" - to warn motorists if they drive while impaired they risk losing more than their licence.
Inspector Paul Sellwood from Kent Police's road policing unit said drivers aged between 17 and 25 were responsible for a number of collisions and the force wanted to target them to help prevent accidents.
"One the things which is important to young drivers is the impression they give to other people, they are very conscious of their looks and their appearance. If they drive under the influence of drink or drugs you can tarnish that," he said.
The campaign will see forces around the country performing more stop checks, testing all drivers who appear to be under the influence.
