Department store Debenhams is to hold a second price cutting campaign this week amid speculation of a fresh round of sales on the high street.
Debenhams, the UK's second-biggest department store chain with 147 shops, announced it will offer up to 20% off items for three days.
It follows a similar three day sale two weeks ago which it extended for a further two days.
The announcement follows speculation that Marks & Spencer is to repeat its 20%-off sale of November 20 - the retailer's biggest one-day promotion for four years.
An M&S spokeswoman declined to comment on reports that a second sale would go ahead on Thursday.
Widespread price-cutting on the high street in recent weeks comes as retailers voice concerns that trading this Christmas could be the worst for many years.
Debenhams said its earlier sales days led to customer numbers increasing by about two thirds.
Michael Sharp, Debenhams deputy chief executive, said: "We're back by popular demand - it's as simple as that."
Online retailer Littlewoods Direct also announced a sale including 60% off 5,000 lines and 3-for-2 on toys and gifts until December 23.
The retailer's chief executive, Mark Newton-Jones, said: "As retailers, if we are serious in our claims to be putting our customers first, we have to make bold decisions on our prices and discounts."
