At London Fashion Week, no one pulls a crowd quite like Henry Holland. The Lancashire born designer has friends in high places and he's not afraid to plonk them on his front row.
Yesterday Alexa Chung, Girls Aloud's Nicola Roberts and Daisy Lowe were among those who watched as his latest collection for House of Holland was unveiled.
To the delight of the fashion industry, who are used to ogling the world's most beautiful women, One Direction's Harry Styles was a late arrival to the show.
Styles, who wore a white T-shirt and jeans, watched as Holland presented "Home Girls" - a vivacious offering of check slip dresses, printed overcoats and neatly cut cigarette trousers.
The collection, inspired by the urban aesthetic of women in South America, featured printed white trench coats along with oversized T-shirts and heavy chinos. A motif, inspired by tattoos spotted by the designer in Venice Beach also stood out.
