Lady Gaga's stylist who was behind the singer’s infamous meat dress is launching a collection with Amazon Fashion that can be delivered to your door within 60 minutes.
Nicola Formichetti - the Japanese creative director behind street ware brand Nicopanda - today announces his six-piece capsule collection with the online retail giant.
Formichetti, the artistic director of Italian fashion label Diesel, began working with Lady Gaga in 2009, styling her music video Bad Romance and the artwork for her album Fame Monster.
In 2010, he styled the artist’s now infamous appearance at the VMAs where she wore a Franc Fernandez dress made from raw meat.
Lady Gaga - style file
His Amazon unisex collection, which will be revealed in full at Formichetti’s London Fashion Week debut at the Amazon European Fashion Photography Studio in Hoxton on Saturday, includes a hoodie, a long sleeve t-shirt, a bomber jacket, an oversized scarf, a clutch bag and leggings.
He said of the collection: “True to Nicopanda’s DNA, the collection is unisex with an international street-culture aesthetic. Each piece includes signature Nicopanda graphic motifs and a bold colour palette.”
The collection will be “see now, buy now” meaning customers can buy the pieces as soon as the show finishes. All items can be delivered within 60 minutes to select London postcodes via Prime Now, Amazon’s super-fast delivery service.
The one-hour service costs £6.99. Delivery within a two-hour, same-day slot is free for members.
The collections can also be bought from Amazon’s five Fashion Stores across Europe from the 16 September. Formichetti said: “I am excited to have joined forces with Amazon Fashion as it is synonymous with fast delivery and great selection, a perfect choice for this exclusive capsule collection.”
Prime Now was launched in London in 2015. It now covers 85 per cent of its postcodes.
