Brazin loses its Sanity in £5m sale

13 April 2012

AUSSIE retailer Brazin said it had sold Sanity Entertainment, its UK music and books business, to music wholesaler Primemist for A$12m (£5m). Brazin paid Virgin just £3 for the former Our Price chain in two deals in 2001 and 2002 and won £7.7m backing from Virgin to restructure it.

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