A host of UK representatives will touch down in Japan today to woo Asian money into UK real estate projects.
The Greater London Authority and King's College London are among delegates attending the maiden MIPIM Japan conference launch.
Normally held in Cannes every March, the show is spreading into Asia to promote more cross border investment.
The British will mingle with firms from 26 countries to not only encourage them to invest in London property, but also explore more options for backing real estate projects outside of the UK, including in Japan.
Other companies across the globe attending the two day conference organised by RELX, include Siemens Real Estate, Grosvenor and UBS Investment Bank.
Filippo Rean, director of Reed MIDEM’s real estate division- the organiser- said: “ MIPIM Japan will be the first international forum for discussing inbound and outbound investment as well as an opportunity for the international real estate community to exchange best practices connected to smart buildings and smart cities.”
